Last fall, as we were experimenting with new forms of content, we recorded a session with Sam on how he would build a direct-to-consumer plant brand. We didn’t originally plan on sharing this audio publicly, but in the spirit of experimentation, we thought you might benefit from hearing his thought process in his own words.
Many of you have asked for advice on the best way to do market research. We’ve had a few posts about this in our Facebook group (here, here, and here), and we thought it...
