Meet the ‘Soonicorns’: 6+ Business Ideas Inspired by France’s Hottest Startups

When President Emmanuel Macron came to power in 2017, the former investment banker vowed to make France “a nation of unicorns.” 

A little more than 3 years on, France’s startup scene is benefiting from new measures designed to attract young businesses, including:

• Tax reforms, such as a flat tax on dividends.
• A revamped visa system including a new “Tech Visa” that puts non-EU startup employees, founders, and investors on a fast track to obtain a residency permit.
• New rules on stock options that make it easier for French startups to lure talent away from US rivals and big corporations.