How Coffee Meets Bagel Disrupted the $3B Dating App Industry | Trends

Written by Aja Frost @ajavuu | Jul 16, 2019 7:54:23 PM

Just the thought of online dating elicits a collective groan among anyone who’s done it. And that’s precisely why Dawoon Kang and her two sisters founded Coffee Meets Bagel: They wanted to improve one of the most anxiety-filled stages of people’s lives with technology that makes them forget the pain points.

Thanks to an intelligent algorithm that makes cupid jealous, the social networking site serves as a shortcut to meaningful conversations for all the ready-to-settle-downers.

Kang’s story is an inspiration to female and minority entrepreneurs. Among her career highlights:

  • She and her sisters, Arum and Soo, started the app in 2012, using in-depth profiles and funky icebreakers to transform online dating.
  • The sisters famously turned down a $30m buyout on Shark Tank in 2015. Their annual revenue now exceeds that amount.