---
title: The Tech Boom in the Beauty Business | Trends by The Hustle
description: Augmented reality and artificial intelligence have revolutionized the beauty business by integrating technology into a typically analog industry
image: https://www.nlopchantamang.com/hubfs/Imported_Blog_Media/GettyImages-1136687704-Jun-10-2021-07-02-07-04-PM.jpg
---

# Here it is

[← ](https://www.nlopchantamang.com/investor-relations/news)

## The Tech Boom in the Beauty Business | Trends by The Hustle

August 20, 2019

Beauty YouTube hit 168 *billion* views in 2018—nearly double the previous year’s—and investors pumped $303m into beauty tech startups in early 2018. Now, beauty businesses are investing in tech that lowers the barrier to online skincare purchases.

### **How to capitalize**:

There’s still no single platform that caters specifically to the skincare community. That leaves a huge opportunity to build a place for power users and influencers to share tutorials and regimens, or schedule recurring product orders.

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### About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help companies grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, more than 100,000 customers across more than 120 countries use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

Named Glassdoor’s #4 Best Place to Work in 2021, HubSpot has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. HubSpot was founded in 2006 and is headquartered in Cambridge, Massachusetts. The company’s thousands of employees work across the globe in HubSpot offices and remotely.

Learn more at [www.hubspot.com](https://www.hubspot.com/).

### Press Contact

Ellie Flanagan

[eflanagan@hubspot.com![](https://issues.hubspotcentral.com/images/icons/mail_small.gif)](mailto:eflanagan@hubspot.com)

857-829-5301