---
title: Let’s Talk About Sex(tech) (Part 1) | Trends by The Hustle
description: Sextech goes far beyond toys and is set to double in coming years, disrupting all areas of the sexual wellness space, from health to education.
image: https://www.nlopchantamang.com/hubfs/Imported_Blog_Media/Article-Images-6-Jun-10-2021-07-06-04-62-PM.png
---

# Here it is

[← ](https://www.nlopchantamang.com/investor-relations/news)

## Let’s Talk About Sex(tech) (Part 1) | Trends by The Hustle

April 5, 2021

Sexual wellness is an underfunded industry that is set to explode as sexual taboos continue to lift.

Sextech — which has evolved from a male-centric vice industry to a female-centric wellness business — is here to enhance everything from pleasure to medicine. 

## Key Takeaways

- **Consumer demand is surging**: There were **36m+ connected sextech devices** in use globally last year, representing **87% YoY growth.**
- The market for connected devices alone is expected to **more than double** over the next 5 years to reach **$9B**.
- **Sextech goes far beyond toys**. It’s set to disrupt all areas of the sexual wellness space, from health to education.
- The wider industry of sexual wellness, which is now worth $62B, is forecast to **exceed $125B** by 2026.
- The stigma surrounding sex means that investors are still jittery about the space — but sex is a universal human experience, and one of the **biggest markets there is**.
- The **sex-positive movement **is driving change and lifting taboos; industry veterans believe we are **on the cusp of a surge in funding**.
- No clear market leader is producing flawless connected devices, leaving the** high-tech industry wide open** — both for sextech innovators and entrepreneurs with tech expertise.
- We spoke with a Trendster who is leveraging opportunities in the **sexual hygiene and personal care **space.
- The US sextech market is still largely offline, leading to attractive **ecommerce opportunities.**
- Prioritizing security and the **digital privacy of users** will be key to fulfilling sextech’s potential.

***

## Introduction

![](https://www.nlopchantamang.com/hs-fs/hubfs/Imported_Blog_Media/sexual-wellness-1024x577-Jun-10-2021-07-06-03-64-PM.png?width=1024&height=577&name=sexual-wellness-1024x577-Jun-10-2021-07-06-03-64-PM.png "Global Sexual Wellness Market, $ Billions")

 Source: [Report Linker](https://www.reportlinker.com/p06021506/Global-Sexual-Wellness-Market-By-Product-By-Distribution-Channel-By-End-User-By-Region-Industry-Analysis-and-Forecast.html?utm_source=GNW)

When you first hear the term “sextech,” you probably think of Tinder, VR pornography, or even sex robots. And while you’re not wrong (meet [Harmony](https://www.theguardian.com/technology/2017/apr/27/race-to-build-world-first-sex-robot)), that’s also not the full picture.

### About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help companies grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, more than 100,000 customers across more than 120 countries use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

Named Glassdoor’s #4 Best Place to Work in 2021, HubSpot has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. HubSpot was founded in 2006 and is headquartered in Cambridge, Massachusetts. The company’s thousands of employees work across the globe in HubSpot offices and remotely.

Learn more at [www.hubspot.com](https://www.hubspot.com/).

### Press Contact

Ellie Flanagan

[eflanagan@hubspot.com![](https://issues.hubspotcentral.com/images/icons/mail_small.gif)](mailto:eflanagan@hubspot.com)

857-829-5301