---
title: How the World’s Largest Collectibles Auction Business Makes $800m+/Year from Nostalgia |
description: Here, we explain how to make money from nostalgia by breaking down the growing business of Heritage Auctionsm, the largest collectibles auction in the world.
image: https://www.nlopchantamang.com/hubfs/Imported_Blog_Media/Auctions-Jun-10-2021-07-00-50-85-PM.png
---

# Here it is

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## How the World’s Largest Collectibles Auction Business Makes $800m+/Year from Nostalgia |

March 3, 2020

This report is part of our “Brainstorm Breakdown,” in which we riff off ideas Sam & Shaan have discussed on their [“My First Million” brainstorms](https://trends.co/podcasts/). Here, we explain how to make money from nostalgia by breaking down the growing business of Heritage Auctions.

*This report was based on the *[*February 20, 2020*](https://podcasts.apple.com/us/podcast/robot-lawyers-pay-to-lose-weight-prudent-vs-wild-card/id1469759170?i=1000466164011)*** ****episode of “My First Million” (53-minute mark).*

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## **What is Heritage Auctions? **

Founded in 1976, Dallas-based Heritage Auctions (HA) is the world’s largest collectibles auctioneer. With additional locations in New York, Beverly Hills, San Francisco, Houston, and Geneva, HA is also the world’s 3rd-largest auction business (behind Christie’s and Sotheby’s). 

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### Press Contact

Ellie Flanagan

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