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Boldify: How a solo founder hit $4.5m in hair product sales in 3 years | Trends by The Hustle

February 2, 2020

The Trends Small Business Database houses hundreds of small businesses, along with their financials and unique stories. You can access the entire database here or read dozens of in-depth features here.

Mike Viskovich built Boldify into a $4.5m business in just 3 years. The secrets to his success? He started with a product he already used, and he leaned heavily on Amazon traffic.

Hair thickener might sound like an unusual product to build a company around, but Viskovich believed in it. The market for hair products typically features healthy margins.