---
title: "21st century catnip: The rise of CBD for pets | Trends by The Hustle"
description: CBD is the fastest-growing segment of the popular pet supplement industry which presents new opportunities for entrepreneurs to create new business lines.
image: https://www.nlopchantamang.com/hubfs/Imported_Blog_Media/lrg-r-r-medicinals-Rb_XfhsQ-g0-unsplash_20190830131756-Jun-10-2021-07-05-31-85-PM.jpg
---

# Here it is

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## 21st century catnip: The rise of CBD for pets | Trends by The Hustle

September 3, 2019

**What you need to know:** Pet supplements have risen in popularity because of the increase in pet ownership and humanization of pets. The $636m supplement market is expected to grow at a 5% rate, and CBD is leading the way. CBD sales are expected to increase at a 57% CAGR. 

**How you can capitalize: **

- Make a product backed by trials and testing. One industry expert believes 90% of current companies selling pet CBD are looking for quick profits. 
- Gamble on making pet food with CBD. For now, CBD is restricted to pet supplements. Experts believe it will eventually be allowed in food and dog treats, creating a wider market. 

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