---
title: "Hitched: A husband and wife disrupt the outdated jewelry industry | Trends by The Hustle"
description: Hitched allows buyers to select 5 rings and ships them directly to consumers in one week. All of their rings cost less than $499 — a third to a fifth of the in-store price point.
image: https://www.nlopchantamang.com/hubfs/Imported_Blog_Media/hitched-May-17-2021-06-05-37-35-PM.png
---

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# Hitched: A husband and wife disrupt the outdated jewelry industry

[ by Aja Frost @ajavuu ](https://www.nlopchantamang.com/trends/author/aja-frost-ajavuu)

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In the summer of 2017, Chris and Steph Sammons were set to get married. As Chris looked for his wedding band in dozens of stores across Philly and New York, he kept finding the same thing: small selection, ill-informed staff, lofty prices, and months of turnaround.  After waiting two months for his ring of choice, he was told they forgot to order it. Multiple purchases on Amazon later, the couple decided to create a better way.

Enter [Hitched](https://tryhitched.com/).

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