In her thorough blog post about writing a business proposal, Meredith Hart, a Junior Staff Writer for HubSpot’s Sales Blog, fleshes out the fundamental elements included in most business proposals and even created a business proposal example in Canva to give you even more insight on how to craft a compelling one.
After reading her informative blog post, you’ll learn about the fundamental elements you should include in your business proposal, their purpose, how to write each element, overarching tips for creating a top-notch business proposal, and some business proposal examples for web design, SEO, and sales.
One of the most robust business proposal examples on this list, PandaDoc’s guide on writing a modern business proposal will help you chip away at this daunting task one step at a time.
In their guide, they cover the structure most business proposals follow, the ten sections to include in your own, what information to include in each section, an example of each section, some quick tips for improving your business proposal, and what you should do after you send your business proposal to a prospect to help you anticipate any follow up questions they might have and, in turn, boost the odds that you close them as a customer.
In HubSpot’s flagship business proposal example offer, they provide you with a fully customizable sample template that gives you detailed instructions on what sections to include in your business proposal, the information to include in each section, and how you can write each section in a convincing fashion.
Since their business proposal template is completely customizable, you can also replace their instructions with your own information, add additional information and sections, and add your own branding and logo. Additionally, you can download your finished business proposal as a Word or PDF file, print it, and email it to your prospects.
Fit Small Business’ business proposal example is the most fleshed out example on this list. Not only do they cover what exactly a business proposal is, the steps to writing a successful one, and provide an example of one, but they also describe the best methods and tools for sending a business proposal, how to follow up, and what to do after you win a contract.
Additionally, Fit Small Business provides you with some design tips for your business proposal, the best business proposal formats to use (with examples), and answers to frequently asked questions about creating effective business proposals.
To help marketing agencies write better business proposals, HubSpot teamed up with four of their agency partners to create four downloadable proposal examples for each of the agency’s specializations.
After downloading it, you’ll have access to proposals created by agencies that specialize in inbound marketing, growth content strategy, industrial manufacturing marketing, and digital solutions and consulting marketing. Since your organization operates in its own specific situation, you can sift through each example to see which one best meets your needs.
Originally published May 13, 2019 7:00:00 AM, updated May 25 2021